BA in Applied Professional Communication

BA in Applied Professional Communication

BA in Applied Professional Communication

Academic Advisor

Lauren Ibbotson (link to bio), ibbotson@rowan.edu

Please use this link to schedule an appointment

Program Coordinator

 Dr. Jennifer Tole, tole@rowan.edu
Program Information

Required Credits: 120

Format: Full-time or Part-time

Location: Combination of Online and in-person (RCBC/RCSJ) classes

Students can view the full major map and degree requirements here:

B.A. in Applied Professional Communication Program Guide

In addition, currently enrolled students can view their degree requirements and remaining coursework in DegreeWorks.  You can access DegreeWorks from Self-Service Banner.  On the Students tab, select Student Records, then DegreeWorks (Responsive).  For more information about DegreeWorks, please view these training videos.

We strongly recommend that all students meet with their Academic Advisor once per semester. You can schedule a time to meet using the RSN or reach out to your advisor by email.

BA in Applied Professional Communication Advising Information

Senior Year Coursework

First Semester:

  • WA 01322 Writing for the Workplace - WI or WA 01302 Intro to Technical Writing (3 credits)
  • PR 05350 Strategic Communication Overview - Online (3 credits)
  • CMS 04318 Leadership Communication - In person (3 credits)
  • WA 01406 Professional Practices and Partnerships Practicum I - In person (3 credits)
  • Free Elective (3 credits)

Second Semester:

  • JRN 02366 Media Metrics and Analytics - Online or RTF 03394 New Media Production - Glassboro (3 credits)
  • JRN 02319 Media Ethics - Online (3 credits)
  • ADV 04360 Integrated Marketing Communication (prerequisite: Strategic Communication Overview) - Online (3 credits)
  • CMS 04315 Digital Media Processes - Online (3 credits)
  • WA 01404 Professional Practices and Partnerships Practicum II - In person (3 credits)

Rowan University Graduation Requirements  

  • Students must complete at least 120 s.h. (semester hours) of coursework that applies to their Rowan University degree 
  • Students must have an overall/cum. G.P.A. of at least 2.0. (Only Rowan University courses count toward the G.P.A.)  
  • A minimum of 30 s.h. of coursework must be completed at/through Rowan University  
  • Only grades of “D-” or above may apply to graduation requirements (some programs may set higher minimums)  
  • Students must apply for graduation and should do so for the term in which they will complete all program requirements. 

Program Specific Graduation Requirements - Applied Professional Communication

  • A C minus or above is required in all prerequisites to other courses.
  • Completion of the Program Curriculum with at least a C minus in each major course under Core Requirements, Concentrations, and Related Electives is required.
  • Professional Practices and Partnerships Practicum I and II are not sequential and may be taken in any order.  
  • Students must complete Strategic Communication Overview prior to taking Integrated Marketing Communication.
Tips From Your Advisor

Get involved!  Student clubs are a great way to meet other students, expand your industry knowledge, and network.  Check out student clubs and organizations on ProfLink.

Did you know that there are Subject Librarians and Research Guides from the Campbell Library that are specific to your major?  Check them out here:  https://www.lib.rowan.edu/campbell/services/librarians 

Interested in an internship? While it’s not required for your major, an internship can be a great way to gain experience and try out different career paths. Search for internships, part-time, and full-time jobs in the Communications field on Profs Jobs or through the Office of Career Advancement’s Career Fair Calendar.

If you are considering graduate school, check out the Rowan Master’s Degree catalog. We offer an MA in Strategic Communication, as well as several Certificates of Graduate Study (COGs) that will help you expand your knowledge and connections in the Communications field.