Getting Started

  • The old clock tower stands in the middle of the campus, with students walking around. James and Robinson are visible in the background.

Getting Started

Getting Started

Similar to any traditional marketing iniatiative, you should thoroughly research the industry, then create a corresponding strategy that supports your organizational goals before launching your social media presence.
Students sitting in a field on an autumn day on campus.

Creating a Strategy

Your success on social media depends upon setting relevant, measurable goals and allocating the proper resources to accomplish them.

Aerial view of Bunch Hall.

References

Check out a list of common social media platforms and industry resources to help maximize your online presence.